Parent Voices – What’s in a Word: “Family Prosperity”

For policies and programs to be effective, it is essential to listen to the voices, perspectives, and language of people whose lives are most impacted by them. Our research with Lake Research Partners finds that to many parents, the term “family prosperity” means success. It invoked thoughts of the family succeeding as a whole and success carrying on for generations.”Prosperity” means having the resources to achieve success and growth, keeping things together for as long as they can, and keeping their families safe.